Project
Introduction
The old version of Fentress Architects corporate website was not a responsive website. It does not work well on mobile devices. The fixed screen size limits the amount of content and project images presented on the website. We redesigned and shipped a new fully functional website that improved user mobile experience, refreshed the company’s brand and created an online community to attract architecture talents.
TYPE
Team Project
DURATION
12 weeks
MY ROLE
Research, IA, Wireframe, Style Guide,
UI Design, Production Test
Target
Audiences
Due to the marketing requirements and business objectives, the Fentress Architects Corporate Website should serve and cover a wide range of users and audiences including clients, students, suppliers, award juries, and public media.
Clients
The current or future client who is under contract with Fentress Architects for professional services.
Students
Graduating senior in architecture design filed who is looking for internships opportunities.
Graduating senior in architecture design filed who is looking for internships opportunities.
Suppliers
A person or business that provides building products or construction services to architecture design firms.
Juries
Juries of architectural design awards who investigate and search information about award candidates.
Juries of architectural design awards who investigate and search information about award candidates.
Media
The media that specialize to report the news and information in the field of architecture and construction filed.
The media that specialize to report the news and information in the field of architecture and construction filed.
Project
Goals
• Responsive website working good on both desktop and mobile devices
• More space to show the company's design works including text, images and videos
• Attract young design graduates' attentions
• A section is for the company's press release
• Promote brand and the company's design philosophy
• More space to show the company's design works including text, images and videos
• Attract young design graduates' attentions
• A section is for the company's press release
• Promote brand and the company's design philosophy
Lo-fi
Wireframes
Style
Guide
